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Pimm’s – ‘boozy’ preserve

In summer 2019, Duerr’s partnered with PIMM’S to create a special edition ‘boozy’ preserve combining the iconic PIMM’S No.1 with sweet strawberries, juicy tangerines and just a hint of mint.

With a taste just like the iconic British summer tipple, you can hold onto summer by enjoying PIMM’S preserve into the winter months and all year round. The jam is the ideal for any occasion – simply dollop generously onto scones with lashings of clotted cream or as a modern twist on the classic Victoria sponge cake. – perfect!

Pimm’s founder James Pimm first mixed and served his famous recipe in his Oyster bar in 1840. The drink made a welcome change to the neat gin that everyone drank at the time.

Since then, Pimm’s has been introduced more widely: sent to soldiers at the far edges of the Empire, served at Queen Victoria’s lunches and introduced at Wimbledon in 1971. A signpost to the British summertime, it continues to be enjoyed at Wimbledon – and other iconic events around the world.

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